July 23, 2015
Converse/Converse.com
Converse's classic Chuck Taylor All-Stars get first redesign in 98 years.
A case could easily be made that Converse's Chucks were the sneaker of the 20th century, embraced by people of all persuasions and professions, from basketball players to American soldiers. Their popularity has only increased over the past 15 years.
Now owned by Nike, the Converse brand has finally decided to rebuild the stylish sneaker from the sole up, providing greater support for your feet and ankles.
Enhancements to the Chuck Taylor All Star II include a Lunarlon sockliner for added cushioning and arch support, a padded tongue, perforated micro-suede lining, and a new canvas with high quality texture, according to the company's website.
Hi tops and low tops will be available July 28 in black, white, salsa red, and sodalite blue.
Despite concern that Nike might have ruined the classic appearance of the sneaker, the changes reflect greater durability and comfort instead of a Chuck makeover. So far, the reception has been largely positive on social media.
The new converse look good. #converse #chucks pic.twitter.com/eHxNW9wlsj
— James Roberts (@JamesHabit) July 23, 2015
A new, comfier Converse Chuck? I'm on board. http://t.co/zpxStPpVM2
— Your PARTY Grandma (@misterpinder) July 23, 2015
"Don't f*** with my Chucks" Meet The Chuck IIs, the first new @converse All Star Design In 100 years. http://t.co/6e2sYi4UAZ
— Chris Sommers (@sommerscm) July 23, 2015
I might (definitely) need to get the new @Converse chucks...
— Jill Carl (@angelofmusic_87) July 23, 2015
Here's to another 100 years of buying the same shoes you've sworn by since 7th grade.
