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January 13, 2015

Golden Globes television audience dips to 19.3 million

Television Golden Globes
Tina Fey and Amy Poehler File Art /for PhillyVoice

Tina Fey, left, and Amy Poehler appear on stage during the annual Golden Globe Awards, at the Beverly Hilton Hotel, in Beverly Hills, Calif.

The television audience for Sunday's 72nd Golden Globe Awards dipped to 19.3 million as comedians Tina Fey and Amy Poehler hosted the Hollywood awards show for the third and final time, NBC said on Monday.

The three-hour show, which Fey and Poehler helped reached a 10-year high last year, declined nearly 8 percent in total viewers compared with last year's 20.9 million viewers, and was down about 11 percent in the 18-49 age group advertisers covet most, according to data compiled Nielsen Media Research.

This is the final year Fey and Poehler planned on hosting the Golden Globes, the first major awards show leading up to the Academy Awards on Feb. 22. The duo rose to prominence together on Comcast Corp-owned NBC comedy show "Saturday Night Live."

Their first time hosting in 2013 drew 19.7 million viewers.

The night's big winners were coming-of-age chronicle "Boyhood," which won best drama picture, and Wes Anderson's period caper "The Grand Budapest Hotel," which won best comedy or musical.

Fey and Poehler's brand of roasting celebrities with an impish smile helped prop up the show's appeal among younger viewers over prior host, acerbic comedian Ricky Gervais.

The Golden Globe Awards are organized by the Hollywood Foreign Press Association.

(Reporting by Eric Kelsey; Editing by Piya Sinha-Roy)