A local artisanal watchmaker known for using unusual materials is offering a $27,500 watch made from genuine moon rocks.
At least, that's what they're telling people on April Fools' Day.
Philadelphia-based Analog Watch Co. claimed on Friday that it would start selling the Lunar Watch, "the world's first timepiece made of a solid piece of genuine moon rock."
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The tagline: "One small step for man, one giant leap for man time."
Claiming to have a "special partnership with the Russian Federal Space Agency," the company says that it obtained moon rocks collected by a Soviet Luna probe in 1974 and used them to create 25 of the most unique timepieces in the universe.
The watches will supposedly come with a "certificate of authenticity." Considering that last April Fools' Day the company claimed to be selling a watch filled with ants, that certificate may not mean much.