November 22, 2017
Philadelphians were just gifted yet another reason to ditch the Black Friday shopping craze this year.
Philly riders can get one free ride up to $10, or just $10 off a ride, to Fairmount Park, Pennypack Park, Penn Treaty Park, Bartram's Mile, Benjamin Rush State Park and Wissahickon Valley Park, the company said.
#OptOutside this Black Friday. We’re teaming up with our friends at @REI to help passengers get outdoors on November 24th with a free ride to parks in select cities. Learn more: https://t.co/PoEbQr2RRt pic.twitter.com/G9SdQY6cJ0— Lyft (@lyft) November 22, 2017
Those headed to Baltimore or Washington, D.C. for Thanksgiving weekend can also get a free Lyft to certain parks in either city on Friday.
The company teamed up with outdoor recreation retailer REI as part of REI's #OptOutside campaign, which encourages people to skip the crowded department stores in favor of enjoying Black Friday outdoors.
Since 2015, the retailer has closed its stores on Black Friday and given employees a paid day off.
See more on the offer here.