December 22, 2015
Kim Kardashian-West finally managed to "break the internet" when her new tech venture temporarily crashed Apple’s App Store.
The reality television star on Monday launched her own emoji app, the aptly named "Kimoji."
The app features a series of more than 250 emojis illustrating things relevant to Kardashian-West’s life, including her famed backside and crying face.
Kimoji quickly became the most popular downloaded app just 24 hours after being released.
WOW!!! Thank you so much everyone who downloaded my new KIMOJI app! pic.twitter.com/D0Rqf1d6CT— Kim Kardashian West (@KimKardashian) December 22, 2015
As a result, the App Store became "overwhelmed," as Kardashian-West’s mother and manager Kris Jenner put it.
Kardashian-West apologized to Apple in a series of tweets.
Apple, I'm so sorry I broke your App Store!!!— Kim Kardashian West (@KimKardashian) December 21, 2015
My Kimoji app will be up and running again soon! They are also working on fixing the search so u can easily find it!— Kim Kardashian West (@KimKardashian) December 21, 2015
Kardashian-West released the Kim Kardashian: Hollywood game in 2014.