March 23, 2019
CURE Auto Insurance is based in Princeton, New Jersey, but the company has made clear where its football allegiance lies. CURE’s newest commercial, though, takes its boundary-pushing to a whole new level.
The commercial features a familiar No. 9 green football jersey, a row of urinals, and a thinly-veiled allusion to former Eagles quarterback Nick Foles and his particularly popular nickname:
If you need more background on the Big D*** Nick nickname, here’s plenty.
Incredibly, this is real. The company uploaded the commercial to its official YouTube page, and shared it on its official Twitter page:
New commercial!— CURE Auto Insurance (@CUREInsurance) March 22, 2019
Look for it on CBS during March Madness season!https://t.co/zT3lfh5mrT
CURE launched a similar PR stunt when the Eagles reached the Super Bowl in 2018 with a shot at Patriots quarterback Tom Brady and the New England franchise’s Deflategate saga.
Lane Johnson, one of the biggest champions of Foles’ growing nickname, tweeted out his approval on Friday:
Unsurprisingly, plenty of people had some social media takes:
I can’t believe I just watched a Cure Auto Insurance commercial about the size of Nick Foles dick— Alex Mount (@mount_alex3) March 22, 2019
Saw this commercial and was thinking wtf the whole time, cant believe they went there......well done— JoeO. (@JOEO62) March 23, 2019
The best part about this is Wentz, lane, Kelce and Brooks are literary hanging out laughing about this together— Sports guy (@shortsportsguy) March 23, 2019
And here’s a tweet from 2013, from one user asking when Nick Foles would get his own CURE commercial during his first go-round with the Eagles:
When will nick foles be the new face of cure auto insurance?— #Eric (@ejguth) November 24, 2013
Well, Eric, we have some news from the future, and it’s probably going to surprise you.