September 11, 2019
Philadelphia Flyers fans now have a cheaper option to attend games this season at the Wells Fargo Center: a $25 standing room area at the arena in South Philadelphia.
Comcast Spectacor revealed details Wednesday of the newly completed Assembly Room, a general admission area with the capacity to hold 750 fans in the arena's New City Terrace.
The space in the upper bowl of the Wells Fargo Center is latest development in a multi-year, $265 million renovation to the home of the Flyers and Sixers.
“We viewed the New City Terrace as a place where we could be our most creative during the Transformation of the building,” said Valerie Camillo, president of business operations for the Flyers and Wells Fargo Center. “We sought to create a space that would be a destination unto itself – something that inspired people to buy a ticket because they just had to experience it.”
The Assembly room covers approximately 23,000 square feet and accounts for about half of the level that was formerly reserved for private groups.
The open concept bar and lounge includes two eateries, two bars, four fireplaces, game screens and communal seating areas.
“We’ve all seen the data suggesting that many fans, especially younger fans, are being priced out of the live sporting event experience,” Camillo said. “So the first thing we wanted to do was create a ticket that was affordable.”