May 21, 2020
Brian Fritz knew he had to do something for the people in the Philadelphia region when the COVID-19 pandemic forced a shutdown that put virtually every locally-owned business in danger of closing for good and our frontline workers in harm’s way.
Fritz is a lifetime Philadelphian and cares for the people of this region unlike any other. He grew up in the Northeast section of the city, graduated from Father Judge High School, and after attending Penn State and getting his law degree from Widener, returned to Philadelphia to practice law. He knows firsthand the hard work people do in this region every day to succeed because he lived it when building his law firm, Fritz and Bianculli.
As the stay-at-home orders were handed down by Pennsylvania Governor Tom Wolf in March, it only took Fritz hours to formulate a plan to support local restaurants and thank the people who were rolling up their sleeves and caring for the sick. Both of these groups are the heart and soul of Philadelphia and the surrounding area. Blue collar, kick-ass individuals who encapsulate everything this city stands for were being suffocated by the pandemic.
What Fritz did in response was something special. He started Livelihood to Lives, a program that purchases meals from locally-owned restaurants and donates those meals to front-line workers. Others have done likewise, but Fritz, who is self-funding the program, has taken it to an entirely new level. He has bought over 4,500 meals with a pace to buy over 1,300 per week from more than 20 locally-owned restaurants, making over 100 deliveries to area hospitals and police stations since starting the program in the beginning of April. In May, the popularity of the program reached outside the region as Fritz launched Livelihood to Lives in Los Angeles, CA, Cleveland, OH, and Boca Raton, FL.
The impact the Livelihood to Lives program has had on locally-owned restaurants is immeasurable, just ask Fritz’s high school friends John and Davide Primavera, owners of Macaroni’s located at 9315 Old Bustleton Ave.
Other restaurant owners were equally excited to be asked to be a part of Livelihood to Lives.
“When we got the call from Fritz and Bianculli that they wanted to come here, purchase food and donate to the workers on the frontline, that was the best phone call we got in a long time,” said Joey Fabrizzio, owner of Di’Nics Roast Pork & Beef in Mount Ephraim, NJ.
Fritz has captured the positive effect Livelihood to Lives has had on both the restaurant owners and frontline responders with this video and continues to share these exchanges on the Fritz and Bianculli’s Facebook page.