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January 01, 2017

Wellness seekers choosing sobriety

Americans continue to put more focus on health, and for some, that means cutting out booze

Whether you’re trying to cut back on the amount of alcohol you drink in 2017, starting the year with a dry January or giving it up for good, you won’t be alone.

A movement toward choosing sobriety in the pursuit of health is growing and is a wellness trend to watch for in 2017.

As says, "In the past, if someone said they were 'sober,' it usually meant they were a recovering alcoholic. But over the past few years, a shift has started to occur. We've seen Americans put more focus on health, and the next frontier is our drinking habits."

Restaurants are also playing a part by crafting signature non-alcoholic blends with fresh fruit, herbs and house-steeped syrups, including Philadelphia's Morimoto Restaurant and Vernick Food & Drink.

Vernick’s chef and owner said in a 2012 interview, “Our house-made sodas and mocktails are approached with the same thoughtfulness that we put into the preparation of our cocktails, they’re made-to-order using only the freshest ingredients. It’s a great option for guests who may not opt for an alcohol based cocktail, but who still would like a refreshing beverage beyond the typical offerings.”

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