June 01, 2018
What about the phonetics? The way the soft, simple, two-syllable word rolls off the tongue? It's certainly an easier thing to slur to your friends than, say, "Outback Steakhouse" when you've had a few too many and are looking for a late-night snack.
It's also a pretty easy word for a young child to pronounce, like "mama" or "bottle."
Stephanie Cornwell's young daughter Abby loves Wawa and loves saying it. Cornwell posted a Facebook video last week that shows Abby saying "Wawa" from the backseat in the car every single time they pass a store.
"Abby loves Wawa so much that she points it out every time we drive past one. I started recording it, and the results are far from disappointing," Cornwell wrote.
The video has since gone viral, gaining 100,000 views and more than 1,500 shares.
Looks like Wawa has a loyal customer for years to come.